For years, Nia loved her natural hair.
Every wash day, she carefully detangled her thick coils, deep conditioned, and twisted her hair before bed. Her curls were healthy, soft, and beautiful. Yet no matter what she did, her hair seemed to stay the same length. It would grow a little, then break. Grow a little more, then shed. It felt like she was running in circles.
She tried every product she could find. Oils, butters, leave-ins, scalp massages, protective styles—nothing seemed to solve the problem. Her hair looked healthy, but it wasn't retaining length.


